Star Wars ROAR For Change is here and they’re here to support UNICEF! Share your best Chewbacca impression and help out a charitable cause.
Ok, so I know that you’ve all heard that SOLO: A Star Wars Story is coming out this month – RIGHT? Well, it will be in theaters May 25, 2018 and I know Star Wars fans are super excited! As fans gear up for the movie, the Star Wars team is making sure that May the 4th (be with you) is the day that we all become a Force for Change! Star Wars: Force for Change, a charitable initiative from Lucasfilm and Disney, is partnering with UNICEF for an awesome charitable initiative that I think you might like. Get your Chewbacca gear ready, it’s time to ROAR For Change!
Join Star Wars ROAR For Change With Your Best Chewbacca Impression
Star Wars: Force For Change is partnering with UNICEF for a very good cause, and it’s fun, too! With the Star Wars ROAR For Change initiative, fans can share their own version and impressions of Chewbacca’s iconic ROAR on Facebook, Twitter, or Instagram with the #RoarForChange hashtag between May 3rd – 25th. When you do, the Star Wars: Force for Change will donate $` to UNICEF USA, up to $1 million!
There are lots of ways to share your Chewy roar. Upload a video of yourself doing your Chewbacca impression, wear one of the popular Chewbacca masks, and make your best ROARS! You can even use one of the Dubsmash app use on of the Chewbacca roars from the Star Wars saga. You can find these on the Dubsmash app’s homepage throughout the campaign.
About UNICEF and Road For Change partnership
According to UNICEF, one in four children worldwide are severely malnourished. UNICEF works in 190 countries and territories to help address malnutrition and help defend children’s rights. Star Wars: Force for Change with use funds to provide Ready-to-Use-Therapeutic Food packets to children in need. “We are thrilled to team up with Star Wars: Force for Change and Chewbacca to help improve the lives of malnourished children around the world. It’s incredible to see Star Wars fans rally around the spirit of Chewbacca and UNICEF’s lifesaving mission. Together, we can protect all that is good in a galaxy not so far away,” said Rajesh Anandan, Senior Vice President of UNICEF Ventures, UNICEF USA.
It’s time to participate in the Star Wars ROAR For Change!
I love how Star Wars is partnering with UNICEF for such a wonderful cause. Don’t miss your chance to help out children in need through this charity initiative and have a blast doing it! Be sure to share your best Chewbacca ROAR and post to social media using the hashtag and instructions listed above to unlock your $1 donation to UNICEF. Here are a few events to keep in mind:
- May 4th In San Francisco: Visit the Disney Store and have the chance to meet Chewbacca and roar alongside the legend himself!
- May 4th In New York: LEGO is taking to the streets of New York with the first-ever Brick Millennium Falcon
pedicab to promote Roar for Change and give fans the chance to roar alongside Chewy at Bryant Park.
- May 4-6th, Nationwide: Roar and post on social media in Disney store locations using the #RoarForChange hashtag and receive 10% off their Star Wars purchases.
Oh, and also, SOLO: A Star Wars Story is out in theaters May 25th!
I attended a press trip to the Marvel Avengers Infinity War event courtesy of Disney. Travel, lodging and other logistics are provided, opinions are those of Honey + Lime.